Main Stage Program
Keynote
Welcome to Sports Tech Nation Munich 2024
9:00 AM
• Main Stage

Daniel Macdowell
Host of the Sports Tech Nation 2024

Maureen Flores
Sports Tech Nation Ambassador

Keynote
Pioneering Performance: How adidas Leverages Innovation to Lead in Athlete Excellence
9:15 AM
• Main Stage

Marc Makowski
SVP of Creative Direction & Innovation at adidas


Panel
Beyond the Game: Diverse Perspectives on Investing in the Future of Sports Tech
9:35 AM
• Main Stage

Sean Porta
Senior Director, M&A / Corporate Venturing at adidas

Rohn Malhotra
Managing Director at SportsTechX

Kevin Baxpehler
Founder & Managing Partner of Remagine Ventures
Keynote
Data-Driven Success: How EintrachtTech is Shaping the Future of Professional Sports with Data
10:05 AM
• Main Stage

Timm Jäger
CEO of EintrachtTech


Panel
Open Innovation Case Study: When Leading Sports Brand meets Disruptive Technology
10:20 AM
• Main Stage

Carolina Chiappero
Innovation Manager at Juventus Football Club

Federico Smanio
CEO of Wylab

Konstantin Sonkin
Co-Founder & CEO of i-BrainTech
Keynote
Advancing Sports Through Technology
10:55 AM
• Main Stage

Alejandro Ugarrio Andrés
Atleti Lab Manager


Keynote
SAP Garden - The Digital Arena Case Study
11:05 AM
• Main Stage

Timo Schubert
Head of IT at SAP Garden - The Digital Arena


Keynote
Ubeya Stadia: Scoring the Perfect Event
11:20 AM
• Main Stage

Tal Sharon
CFO of Ubeya


Panel
The Smart Venue Disruption: Transforming Fan Engagement, Revenue Streams, and Operational Efficiency
11:25 AM
• Main Stage

Tal Sharon
CFO of Ubeya

Christof Babinsky
Managing Director at ASB Glassfloor

Tomer Yehudayan
VP of Business Development at Conexo
Keynote
Champions Innovate
11:55 AM
• Main Stage

Charles Frémont
UEFA Innovation Hub Manager


Keynote
Innovation driven by VfB Stuttgart
12:15 PM
• Main Stage

Christian Ruf
Director of Digital and Innovation at VfB Stuttgart


Panel
A Story About Investment in Technology for Rights Holder
12:25 PM
• Main Stage

Chi Bhatia
Consultant

Bailey Ransom
Head of Sports at WExecutive

Lise Cosimi
CEO of LLC
Panel
Live Sports Production in the Cloud: Building a New Media Brand with the European League of Football
2:00 PM
• Main Stage

Sarah Jakob
Sports Marketing Lead at LiveU

Zeljko Karajica
CEO of the European League of Football

Keynote
The Keynotes
2:35 PM
• Main Stage

Stefan Zant
EVP Growth at Sportradar

Maximilian Schmidt
Co-Founder & Managing Director of Kinexon Sports & Media GmbH

Gerald Meier
Sports Director Munich Cowboys Football Club
Keynote
Case Study: Cinfo
3:20 PM
• Main Stage

Antonio del Corral
CEO of Cinfo


Panel
Digital Sportainment
3:20 PM
• Main Stage

Cristina Carranza
Global Head of Sales at GGTech

Haruka Gruber
Senior Vice President Media at DAZN

Alfredo Bermejo Gutiérrez
LALIGA’s Director of Digital Strategy
Keynote
Beyond Data: Transforming Your Shoes into a Running Lab with ARION
3:50 PM
• Main Stage

Markus Hupach
CEO of ARION

Andrew Statham
CIO of ARION

Panel
The Tech Behind the Serve
4:00 PM
• Main Stage

Alexander Zverev
Professional Tennis Player

Mischa Zverev
Former Professional Tennis Player

Alexander Will
CEO of improVR
Keynote
Shaping the Next Generation: The Role of Health and Performance in Benfica's Talent Development Strategy
4:20 PM
• Main Stage

Cristina Graça
Chief Health & Performance Officer at Sport Lisboa e Benfica


Keynote
One Arm Innovation: How Garmin is using Their Smart Watch to Disrupt Health & Fitness
4:30 PM
• Main Stage

Juha Villanen
Head of B2B & Partnerships, EMEA & India at Garmin


Keynote
How Innovation Empowers Paralympic Athletes to Reach New Heights
4:50 PM
• Main Stage

Amit David
Head of Innovation at the Israeli Paralympic Committee


Panel
Empowering Athlete Wellness: The Role of Data in Transforming Player Health
5:00 PM
• Main Stage

Alexander Bielefeld
Director Global Policy & Strategic Relations at FIFPRO

Jean-Baptiste Alliot
CSO of LaSource

Mark Gorski
Co-Founder & CEO of Sports Data Labs
Keynote
Revolutionizing Autosports: Griiip’s Innovation Journey
5:15 PM
• Main Stage

Nicole Purdy
Advisory Board Member & Investor at Griiip


Panel
Leadership Strategy, The Business Case: How to Unlock the Female Consumer
5:30 PM
• Main Stage

Grace McNamara
Founder & Chief Executive Officer of The Collective

Jennifer Halsall
Founder & Chief Commercial Officer of The Collective

Panel
Sports Tech Nation 2025 Announcement
5:55 PM
• Main Stage

Oren Simanian
Founder of Sports Tech Nation

Fernanda Rojtenberg
Managing Director of Sports Tech Nation
